AI-Driven Creativity – Studio Ida Rasouli

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AI-Driven Creativity: Redefining, Brainstorming, And Idea Generation


AI generative tools have become a groundbreaking force in the realms of design and architecture, enabling designers to swiftly and effortlessly explore a multitude of ideas and intersections. As technology advances, AI emerges as a formidable ally in the creative process, providing innovative ways to enhance our imagination and yield awe-inspiring outcomes. This particular trait makes these tools highly valuable for brainstorming sessions. However, with ease in one aspect comes the challenge of “choice” – the need to discern the best-suited option from a sea of unlimited possibilities to meet our specific requirements.

After successfully completing the Ideation to Creation With AI course, the AI-Driven Creativity workshop will significantly emphasize the brainstorming process and the exploration of diverse ideas. The workshop aims to develop new skills to integrate various ideas, motifs, spatial elements, and arrangements into prompts, transforming them into complex and captivating architectural spaces and aesthetics.

The Scope of the Workshop:

The course’s primary focus is brainstorming and the creative process, with a specific application in architecture and interior design. Throughout the course, we will delve into the potential of AI to unlock new dimensions of creativity, enabling us to conceive and materialize ideas that were once considered beyond our grasp. Moreover, the workshop will encompass techniques for curation in terms of composition and spatial interest, while also exploring innovative architectural aesthetics.

Student works from the previous workshop:


The workshop is structured into two distinct sessions, each with its unique focus. The first session centers on prompt crafting, iterative design, and essential technical skills required for students to develop groundbreaking ideas and effectively visualize them. The second session delves into advanced brainstorming techniques and the application of AI tools in the idea-generation process. Participants will engage in individual and group brainstorming sessions, culminating in creating sophisticated architectural forms by integrating diverse ideas, concepts, spatial elements, and arrangements. Moreover, curation based on composition and the development of novel architectural aesthetics will be explored. Throughout the sessions, assignments will be assigned to help participants implement the techniques they have learned into their projects.

Some of Ida’s works:


First session: Saturday, August 19th

  • Introductory session
  • Prompt craft basics
  • Individual assignment
  • Exploring ideas with different commands
  • Individual assignment

Second session: Sunday, August 20th

  • Brainstorming and Ideation
  • Individual assignment
  • Idea curation & developing new architectural aesthetics
  • Advanced group assignment


  • MidJourney (subscription required, standard membership recommended) 
  • Discord (required)
  • Chat GPT (recommended)
AI-driven Creativity - Ida Rasouli works

Important Notes:

  • The “AI-Driven Creativity” Studio workshop by PAACADEMY will start on Saturday, August 19th, at 15:00 (GMT).
  • Total sessions: 2 Sessions
  • The teaching duration per session will be 4 hours.
  • Students will have time for a break between teaching hours.
  • Each session and the entire studio will be recorded, and videos will be available for participants just a day after the class for unlimited time.
  • PAACADEMY will provide a certificate of attendance.
  • No previous knowledge of any software is required. You will learn everything in the workshop.
  • The studio has limited seats. Tickets are non-transferable & non-refundable. Please read carefully before you register.


Ida Rasouli

AI-driven Creativity - Ida Rasouli

Ida is an Iranian architect, designer, and researcher specializing in flexible design in architecture. She earned her master’s degree in architecture from one of Iran’s most renowned universities. She has experience working on multiple residential projects and has researched developing strategies to tackle housing problems by creating flexible solutions that adapt to people’s changing needs over time. Her interest in Persian architecture and residential design recently led her to utilize AI tools to develop innovative architectural forms, which gained widespread attention. Since then, she has been experimenting with different methods to incorporate AI tools into the design process and explore new ideas.

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