As reported by Skift, NEOM, a city development project in Saudi Arabia, has recently trademarks several names that will have a specific focus on providing hotels, wellness services, sports facilities, and other amenities. NEOM registered trademark applications with the U.S. Patent and Trademark Office.
These cities are named Utamo, Gidori, Xaynor, Jaumur, Zardun, Norlana, Aquellum, Siranna, Elanan, and Treyam. Each of these cities will offer unique experiences and attractions that cater to different interests and preferences. With a focus on sustainability and innovation, Neom aims to create a new model for urban living that combines cutting-edge technology with natural beauty and a high quality of life for its residents and visitors.
Here are their logos:
The purpose of the newly registered trademarks is currently unknown, however, it is likely that they are associated with upcoming large-scale projects. NEOM has already revealed two of its upcoming projects, Leyja and Epicon, to the public. It will be interesting to see what other innovative projects NEOM has in store for the future.